Scouting out Europe's latest free-from innovation at SIAL

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What are the latest free-from trends sweeping Europe? How is the mature gluten-free market staying innovative? And how much on-pack prominence should you give to free-from claims? FoodNavigator hit the expo floor at SIAL in Paris to find out.

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There’s clearly a commercial benefit to being a free-from manufacturer, but there are lots of controls and verification points that manufacturers need to have in place to make accurate and reliable claims."

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